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Just over one week ago, President Joe Biden informed the nation that he would be discontinuing his 2024 reelection campaign. Rather than seeking a second term in the White House, the incumbent president pivoted and opted to pass the baton to Vice President Kamala Harris. Since then, Harris has raised $200 million, a staggering amount that has political analysts and experts discussing US election betting odds as her campaign gains momentum.

Since July 21, Harris has managed to rake in $200 million. This is more than many previous candidates have raised throughout their entire runs for office. The Kamala Harris campaign has also been energizing voters across the nation by phone banking, canvassing, and hosting other events. 

As all of this plays out, many Americans are now wondering what comes next for the Kamala Harris election campaign. Since she’s entered the race, it’s quickly evolved and progressed, with fresh updates making national news on a daily basis. Between now and Sunday, August 4 will mark the vice president’s second week in the 2024 election. 

Just about anything is possible. 

Kamala Harris: A Political Trailblazer

Long before her current time as vice president, Harris established herself in the political world. As a California Democrat, Harris worked as a prosecutor, district attorney, attorney general, and senator. In each of these positions held by Kamala Harris, fundraising was critical to her remaining in office and fending off various political challengers.

All things considered, many of the vice president’s supporters feel that her decades in the political world have ultimately prepared her as she now runs to become the 47th president of the United States. 

Americans of all political views are watching this election play out, weighing in with their thoughts, and sharing predictions about the future of the Kamala Harris campaign. Across the political spectrum, there’s a genuine interest and fascination in how the vice president will navigate her campaign moving forward.

Anatomy of a Mega Fundraising Campaign

The vice president jump started her presidential campaign by branding it as a “people powered movement.” Central to the Kamala Harris election campaign is the vice president’s ability to connect with voters and make people feel comfortable with donating their hard earned money or buying campaign merchandise. 

Thus far, the vice president has been working to connect with voters by hosting various rallies and speaking engagements, along with boosting her presence on social media. Just last week, Harris set up a TikTok account, which currently has millions of followers. Though even before getting on TikTok, she was reported as trending on the site’s “For You” page. 

The Power Brokers: Key Donors, Contributions, and Ripple Effects

Of the $200 million that Harris raised within the first week of her presidential campaign, 66% of that has reportedly come from small-dollar donors. This would suggest that grassroots support is central to the vice president’s run and a significant factor in her support. 

After Harris formally accepts her party’s nomination at the Democratic National Convention next month, there’s a strong possibility that more big money donors on the left will chip in accordingly. Between now and the convention, the vice president is the presumptive nominee of the Democratic Party. 

The Kamala Harris campaign benefits from every dollar donated, as this allows for buying signs and merchandise, setting up new events, establishing various offices across the nation, and more. With less than 100 days left until November 5, every moment matters and makes a difference. 

On social media sites, the Kamala Harris campaign has also started putting out various ads, including of the vice president herself seeking donations from supporters. Apparently, the message is getting through to some Americans. In the weeks and months ahead, it will be interesting to see if the Kamala Harris election campaign continues its current pattern of impressive fundraising. 

Under the Microscope: Criticism and Controversies

Like any other political campaign in this country, the Harris 2024 movement isn’t without criticism. Many Republicans have questioned the media’s perceived flattering coverage of the vice president. Others are branding the $200 million as part of a “Harris honeymoon” phase that will inevitably wear off within the weeks to come. 

Conservatives also feel that having Harris in office would be detrimental on multiple fronts from the economy and healthcare to education and more. Between now and November 5, Republicans with these concerns will have to make their case to the American people accordingly. 

Historical Comparisons: Setting New Benchmarks

The Kamala Harris campaign stands out, insofar as it was highly unexpected. With Joe Biden being the incumbent president and initially seeking reelection, many – if not most – Americans expected him to see it through until the end. For Biden to announce that he’d be suspending his 2024 efforts and passing the baton to his vice president was surprising to much of the country. 

Since Biden left the 2024 race and endorsed Harris, she’s greatly reaped the rewards of this and not just through raking in $200 million in seven years. Other big name Democrats, including the governors of Michigan, California, and additional blue states, have endorsed the vice president. The Kamala Harris election campaign likewise has the support of several Democratic senators and representatives. 

Forward-Looking: Implications for US Election Betting Odds

As this country is witnessing with Kamala Harris, fundraising is essential to any political campaign. Candidates need the resources to advertise, connect with the American people, travel, and attack the opposition. Contenders in any race who lack financial support simply aren’t able to compete and become almost certain to lose. 

Some pundits are now speculating about the political impact of Harris’ campaign on other Democrats running for office this year. The common belief that enthusiasm for the vice president will trickle down to various Democratic candidates running for House or Senate seats. This is not an unreasonable assumption, as the top of any ticket certainly impacts smaller races beneath it. 

If the Kamala Harris election campaign wins in November, there’s a strong likelihood she’ll have a war chest for a potential reelection run in 2028. While there’s no way to predict exactly what the future holds, there’s no denying that all eyes are on the vice president in the 2024 White House race. 




Gabrielle Seunagal
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